Apple Delivers Record-Breaking Webcast of Macworld Keynote

Apple today announced record-breaking Internet attendance via its QuickTime webcast of Steve Jobs' keynote at Macworld San Francisco. More than 81,000 simultaneous viewers watched the live Internet stream, nearly doubling the previous record set six months ago at Macworld New York. More than 11 terabytes of content were served during the two-hour webcast, which attracted more than 160,000 unique Web visitors. During the peak of the webcast, more than 16.5 gigabits per second of video were streamed at broadband rates to viewers worldwide.

“This is an industry record for simultaneous video streaming, and it wasonly possible with QuickTime”, said Philip Schiller, vice president ofWorldwide Product Marketing. “With an average of over 2 viewers per stream, a total of over 300,000 people watched our keynote via QuickTime streaming”.

Driven by the popularity of high-quality QuickTime content such as movietrailers and non-stop news coverage from CNN, Bloomberg and others, onemillion copies of Apple's QuickTime 5 are being downloaded every three days. The rate of QuickTime 5 downloads has steadily increased since its launch in April, putting QuickTime 5 on track to exceed 100 million downloads in its first year of distribution.

The keynote was streamed over Apple's QuickTime TV (QTV) network, whichdelivers broadcast-quality and reliability and includes Apple's QuickTime 5 player. QuickTime 5, Apple's industry-leading software for creating,playing and streaming high-quality audio and video over the Internet, isavailable as a free download to Macintosh and Windows users athttps://102.p.syniva.es/uk/quicktime.

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