Cupertino, California — Apple today updated
MacBook Air, adding True Tone to its Retina display for a more natural viewing experience, and lowering the price to INR 99,900 with an even lower price of INR 92,704 for college students. In addition, the entry-level INR 119,900 13-inch
MacBook Pro has been updated with the latest 8th-generation quad-core processors, making it two times more powerful than before. It also now features Touch Bar and Touch ID, a True Tone Retina display and the Apple T2 Security Chip and is available for INR 111,264 for college students.
MacBook Air and MacBook Pro are also part of Apple’s Back to School promotion, which includes a pair of Beats Studio 3 Wireless headphones with the purchase of a qualifying Mac notebook or iMac. With their sleek, portable designs, Retina displays, great everyday performance, all-day battery life and running macOS, Mac notebooks have never been more popular in higher education, with Student Monitor data showing nearly 60 percent of US college notebook buyers own a Mac.1 2
“College students love the Mac — it’s the notebook they rely on from the dorm room to the classroom, and the No. 1 choice among higher education students,” said Tom Boger, Apple’s senior director of Mac Product Marketing. “With a lower INR 92,704 student price for MacBook Air and the updated 13-inch MacBook Pro with faster performance, Touch Bar and Touch ID at INR 111,264 for students, there’s never been a better time to bring a Mac to college."