Apple today introduced ARKit 2, a platform that allows developers to integrate shared experiences, persistent AR experiences tied to a specific location, object detection and image tracking to make AR apps even more dynamic. Apple is also unveiling the Measure app for iOS, which uses AR to quickly gauge the size of real-world objects, as well as a new open file format with iOS 12, usdz, which is designed to more deeply integrate AR throughout iOS and make AR objects available across the ecosystem of Apple apps.
Apple has been delivering major AR advancements to developers at a rapid pace since ARKit shipped last fall, and this is already the third major release. ARKit gives developers the tools to create AR experiences that change the way iOS users see the world in both fun and productive ways.