PRESS RELEASE September 9, 2009

Apple Introduces New iPod nano With Built-in Video Camera

World’s Most Popular Music Player Now Available in Nine Brilliant Colors

MARKHAM, Ontario—September 9, 2009—Apple® today introduced the new iPodnano®, adding a video camera, mic and speaker to the world’s mostpopular music player. Music lovers can now shoot video wherever theyare, view it on their iPod nano and use their computers to easilytransfer their videos to YouTube. The new iPod nano features anultra-thin and sleek design with a larger 2.2-inch color display andgorgeous polished aluminum and glass enclosure. iPod nano also featuresa built-in FM radio with live pause and iTunes® Tagging, as well as abuilt-in pedometer. The new iPod nano is available today in an 8GBmodel for $169 and a 16GB model for $199, and comes in nine brilliantcolors including silver, black, purple, blue, green, orange, yellow,(PRODUCT) RED and pink.
“iPod nano is the world’s most popular music player with over 100million sold,” said Steve Jobs, Apple’s CEO. “And now we’ve added avideo camera to its incredibly thin design, without any additional costto the user.”
iPod nano features a larger 2.2-inch display for easier navigating,enjoying album art, or shooting and viewing video clips. iPod nano isultra-portable so users can shoot video wherever they are, in eitherportrait or landscape. iPod nano customers can share videos instantlywith friends using its display and speaker, or sync with a Mac® or PCand share them on YouTube, MobileMe™, Facebook or via email.* iPod nanocan even shoot videos with fun real-time effects such as Thermal, FilmGrain, Kaleido and X-Ray.
iPod nano now has a built-in FM radio with live pause and iTunesTagging. Live pause lets iPod nano users pause and resume playing theirfavorite FM radio shows. iTunes Tagging is great when users hear a songthey like, they can simply tag it, and then preview and purchase thatsong when they sync to iTunes.** iPod nano also features Genius Mixes,which automatically creates up to 12 endless mixes of songs from youriTunes library that go great together.
iPod nano is also now an even better workout companion with the newbuilt-in pedometer. iPod nano can keep track of your steps taken andcalories burned, helping you meet your short and long-term fitnessgoals.
iPod nano provides up to 24 hours of music playback or five hours ofvideo playback on a single charge. The 8GB model holds up to 2,000songs, 7,000 photos, eight hours of video and seven hours of capturedvideo; and the 16GB model holds up to 4,000 songs, 14,000 photos, 16hours of video and 14 hours of captured video.***
iPod® is the world’s most popular family of digital music playerswith over 220 million sold. Apple’s new holiday lineup includes iPodshuffle® in five great colors starting at just $69; iPod classic® in anew 160GB model holding up to 40,000 songs for $279; the new iPod nanowith a video camera available in nine brilliant polished aluminumcolors starting at $169; and the revolutionary iPod touch® now startingat the breakthrough price of just $219.
Pricing & Availability
The new iPod nano is available immediately for a suggested price of$169 (CAN) for the 8GB model and $199 (CAN) for the 16GB model in silver,black, purple, blue, green, orange and pink through the Apple Store® (www.apple.ca),Apple’s retail stores and Apple Authorized Resellers. The 8GB and 16GBiPod nano in yellow and (PRODUCT) RED are available through the AppleStore (www.apple.ca)and Apple’s retail stores. iPod nano requires a Mac with a USB 2.0port, Mac OS® X v10.4.11 or later and iTunes 9; or a Windows PC with aUSB 2.0 port and Windows Vista or Windows XP Home or Professional(Service Pack 3) or later and iTunes 9.
*MobileMe is available to persons 13 and older. Annual membership fee and Internet access required. Terms apply.
**Currently available only in the US on radio stations that support iTunes Tagging.
***Battery life and number of charge cycles vary by use and settings. See www.apple.ca/batteriesfor more information. Music capacity is based on four minutes per songand 128-Kbps AAC encoding; photo capacity is based on iPod-viewablephotos transferred from iTunes; and video capacity is based on H.2641.5 Mbps video at 640-by-480 resolution.
Press Contact:
Tara Hendela
Apple Canada
(905) 513-5853
[email protected]
    Apple, the Apple logo, Mac, Mac OS, Macintosh, iPodnano, iTunes, MobileMe, iPod, iPod shuffle, iPod classic, iPod touchand Apple Store are trademarks of Apple. Other company and productnames may be trademarks of their respective owners.