PRESS RELEASE June 23, 2003

Mac OS X Users Top 7 Million and Applications Double to More Than 6,000

MARKHAM, Ontario—June 23, 2003—Apple® today announced that there are overseven million active users of Mac® OS X, the world's most advanced operatingsystem, and that the number of Mac OS X applications has doubled to morethan 6,000 during the past year, including the recently launched QuarkXPress6, Photoshop 7, Acrobat 6, Director MX, QuickBooks Pro 5.0, Maya 5 and MATLAB.
“With four major Mac OS X releases over the past four years, nothing comesclose to the rapid rate of innovation that Mac OS X is delivering to ourdevelopers,” said Philip Schiller, Apple's senior vice president ofWorldwide Product Marketing. “With Mac OS X, Apple is far outpacing anyother operating system developer in the industry, leap-frogging thecompetition while they're hoping to deliver years in the future what wealready have today.”
Apple today also introduced powerful new application development toolscalled Xcode to enable developers to deliver the next generation of greatMac OS X applications to their customers.
“Starting several years ago with Final Cut Pro 1.2, we've used Mac systemsto cut over 30 feature films for Showtime, and last year we started movingour operations to Mac OS X,” said Tim King, president of iPostini. “Thestability and the improved workflow for high-end video on Mac OS X was thebest reason for us to begin the move and with the release of Final Cut Pro4, we have all of our edit suites on Mac OS X.”
“For technology to be a helpful tool in the classroom, teachers need totrust that it will work when they need it. Teachers know they can count ontheir Macs working. That is what is most important. All of the incrediblemultimedia features such as the ability to easily integrate digital videointo the classroom are an added bonus,” said Steve Carlson, associatesuperintendent for Information and Technology, Beaverton Public Schools inBeaverton Oregon. “That's why this summer we are bringing 8,000 of our10,000 Macs to Mac OS X.”
“Mac OS X is emerging as the premiere UNIX-based scientific workstationplatform, running the UNIX tools we need and handling all standardproductivity applications as a bonus,” said Michael Giddings, professor ofMicrobiology/Immunology and Biomedical Engineering at The University ofNorth Carolina-Chapel Hill. “Mac OS X systems interoperate flawlessly in ourmixed computing environment allowing us to get more out of our systems andspend less time keeping them running or having to write specific driversthan we did with Linux. We now run our genome and proteome analysis projectsexclusively on Mac.”
Apple Canada Inc. is headquartered in Markham, Ontario and is a wholly-ownedsubsidiary of Apple Computer, Inc. Apple products are available at more than450 Authorized Apple Canada Dealer locations across Canada.
Press Contact:
Tara Hendela
Apple Canada
(905) 513-5853
[email protected]
    © 2003 Apple Computer, Inc. All rights reserved.Apple, the Apple logo, Mac, Mac OS, Macintosh and Final Cut Pro are either registered trademarks ortrademarks of Apple. Other company and product names may be trademarks of their respective owners.